Nutrition Range Intro

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Bringing Science To Nutrition

When it comes to your health, it helps to pay attention to every detail. Our goal is to provide people tangible results with authentic nutrients that were scientifically and medically proven to be effective. Wading through all the elements on a nutrient label supplement can be daunting  exercise ! This section tries to break it down for you !

 1. What is the significance of Nutritional Information ? 

    It is vital to know about the nutritional facts in each food serving as it can help you consume a healthy and balanced diet. This information is provided on a label on processed and packaged food products. The label contains amounts of nutrients per serving as well as the percentage of daily recommended value. A typical nutrition information label lists amounts per serving of calories, proteins, fats and carbohydrates per serving. Each serving could be 1 or 2 capsules depending on recommendations of a professional.


            2. What is RDA ? 

    RDA is short for Recommended Dietary Allowance. In India, the ICMR (Indian Council of Medical Research) specifies the RDAs for nutrients obtained from food sources and supplements. This guideline can help you to learn about the amount of a particular nutrient required by your body every day. It is advisable to get your daily RDAs so that your body gleans all the required nutrients for optimal functioning.

           3. What is GMP ?

    GMP stands for Good Manufacturing Practices. These are the practices needed to adhere to the recommendations and guidelines of agencies that manage the licensing and authorization of the production and sales of food and beverages, pharmaceuticals, medical devices, dietary supplements, and cosmetics. These guidelines stipulate the requirements that should be met by a manufacturer to guarantee that their products are of consistently high quality in every batch. When you purchase a product manufactured in a GM approved facility, you can rest assured about its quality.

            4. What are Nutraceuticals ?

    The word “nutraceutical” is a combination of nutrition and pharmaceutical.          Nutraceuticals is a broad term for nutritional supplements, functional foods,        phytochemicals, designer foods, medical foods etc. It includes products like genetically modified supplements and foods, herbal remedies, vitamin supplements, fortified cereals, and “bio” yoghurts. In short, a nutraceutical is a food or supplement that provides health or medical benefits such as helping consumers to prevent or treat disease.

            5. Why is today's diet not good enough ? 

    Research reveals that poor diet is the cause of around 11 million deaths per year across the world. Typically, the modern diet does not include recommended servings of vegetables and fruits, whole grains, seeds, nuts, and other healthy foods. Many people consume a lot of processed meat, salty items, and sugary drinks that can play havoc on their health over time.

    More than high blood pressure or tobacco, poor diets are the reason for ill health. The need of the hour therefore is for imparting nutrition education to ensure people are aware of the nutrients and ingredients that need to be present in the daily foods they consume so that they can lead a healthy and robust life.

            6. How can I get more information on each ingredient ? 
    You can check out our infographics section to obtain useful information on each ingredient. The infographics provide details on the health benefits of each nutrient, the vegetables and fruits rich in the nutrient, symptoms of deficiency, ICMR’s RDA for the ingredient, and research studies that prove the health benefits of the nutrient. In short, each infographic visually presents all the essential information about a nutrient and explains why you should include it in your daily diet.

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